Right up there with fear of public speaking is the fear of making sales calls. For most business owners, the idea of rejection or being considered pushy casts a dark cloud over the entire process. Yet, sales calls are necessary to build a pipeline of prospects that leads to sales and business success.
The key to overcoming the fear of selling is to form a relationship with your customers. It may seem difficult to do in this fast-paced, Internet-connected world, but it can be done.
Forget about rushing right in to make the sale. Instead, focus on building customer trust and respect with these tips. Read more
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