The Sweet Spot: Marketing to Where They’re At

Small business owners feel pressure to be everywhere but the actual solution is to meet your audience where they are. Vanessa Jackson, Vice President of Sweetness at The Lemon Ad Stand, shares how to target your precious time and marketing dollars to the greatest effect. Don’t dance on TikTok if that’s not where you gain sales. Discover where to allocate marketing efforts to generate sales.

Part of The Source Business Webinar Series