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X-WR-CALNAME:Women's Business Development Center
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X-WR-CALDESC:Events for Women's Business Development Center
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DTSTART;VALUE=DATE:20260410
DTEND;VALUE=DATE:20260411
DTSTAMP:20260911T093149
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SUMMARY:2026 Top Shelf Retail: High Volume Growth Insights | Application Deadline
DESCRIPTION:The Women’s Business Development Center (WBDC) is proud to present Top Shelf Retail: High Volume Retail Growth Insights. This cohort is an eight-week\, curriculum based virtual cohort program designed to help established retail businesses access procurement opportunities in the mass retail market. Participants will learn how to build pricing\, branding\, and marketing strategies\, and how to work with category managers. Participants will have the opportunity to pitch their products to a select group of corporate representatives who will provide valuable feedback during the Vendor Showcase. \nPROGRAM OVERVIEW\nYou will gain a deep understanding of the retailer’s perspective\, create a deck that will appeal to a retail buyer\, and create a network of other consumer packaged goods (CPG) manufacturers.​ Upon completion of the Top Shelf: High Volume Growth Insights program\, participants will have successfully completed educational training and hands-on learning opportunities in the following areas: \n\nCapacity building to scale businesses to compete in the retail marketplace\nTechnical assistance and financial support to help manage cash flow\nPricing analysis\nBusiness capability statement\nBranding and marketing\nCertification benefits\nPreparation for a pitch presentation\nHow to work with category managers\nRisk management and Cybersecurity\nOpportunity to pitch to corporate evaluators\n\nRETAIL APPLICANT CRITERIA\n\nBe a consumer product company that sells (or wishes to sell) to mass retailers\nTwo or more years in business\nRevenues of $50\,000 or greater\nCommitted to 8-weeks of virtual learning and participation (more than one owner may attend)\nCommitted to 8-weeks of virtual learning and participation (more than one owner may attend)\nThe program is open to all business owners\nThe business does not need to be certified to participate\n\nPROGRAM DETAILS\nWhen: Every Thursday | April 23 to June 11\, 2026 \nTime: 9:00 AM – 12:00 CT \nWhere: Zoom \nApplication Deadline: April 10\, 2026 \n  \nFor more information\, contact Jessie Leonard | jleonard@wbdc.org
URL:https://www.wbdc.org/en/event/2026-top-shelf-retail-high-volume-growth-insights-application-deadline/
CATEGORIES:Established Businesses,Virtual
ATTACH;FMTTYPE=image/png:https://www.wbdc.org/wp-content/uploads/2026/02/Top-Shelf-Retail-1.png
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