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X-WR-CALDESC:Events for Women's Business Development Center
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DTSTART;TZID=America/Chicago:20240806T110000
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UID:31496-1722942000-1722945600@www.wbdc.org
SUMMARY:WBDC Conference: Should I Go?
DESCRIPTION:Wondering whether it makes sense to attend the WBDC’s September 12 conference? Join us for this short webinar to learn more about the programming\, logistics\, and any other questions you would want to have answered prior to making a decision.
URL:https://www.wbdc.org/en/event/wbdc-conference-should-i-go/
CATEGORIES:Certification,Established Businesses,Start-Up & Emerging Businesses
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DTSTART;TZID=America/Chicago:20240820T120000
DTEND;TZID=America/Chicago:20240820T130000
DTSTAMP:20261012T111838
CREATED:20240730T190004Z
LAST-MODIFIED:20240730T190004Z
UID:31777-1724155200-1724158800@www.wbdc.org
SUMMARY:Lunch and Learn: Google Analytics Four for Non-Techie Marketers
DESCRIPTION:In this hands-on workshop\, you’ll learn to use those key reports and features of Google Analytics to find marketing insights fast. We’ll stick with the practical approach: from question\, to answer to action. After confirming that things are set up well (key events\, campaign tracking) we’ll \n\nWhich of your traffic sources contribute to which outcomes? (traffic\, lead gen)\nWhich of your articles gets the most traction from which sources?\nWhich email campaigns are best supporting your marketing goals?\nWhat are people clicking on in your main navigation?\n\nAs a bonus\, we’ll demonstrate how AI can help with the analysis. When we’re done\, you’ll have new confidence in your ability to get value from Google Analytics. You might even decide it’s fun. \nSession will be conducted by Andy Crestodina\, Co-Founder & CMO at Orbit Media.  \nAndy Crestodina is a Co-Founder and CMO of Orbit Media\, an award-winning 50-person digital agency in Chicago.\nOver the past 24 years\, Andy has provided guidance to 1000+ businesses. He’s written hundreds of articles on content strategy\, SEO\, GA4\, AI\, and visitor psychology. He’s also the author of Content Chemistry: The Illustrated Handbook for Content Marketing.\n\nTop 10 Online Marketing Experts\, Forbes\nTop 50 Marketing Influencer\, Entrepreneur Magazine\nTop 25 Content Marketers\, Express Writers/Buzzsumo\nTop 10 Social Media Influencers\, Social Media Explorer\n\n\nPresented by the Illinois Small Business Development Center at the Women’s Business Development Center. \n\n\n\n\nThe Illinois SBDC at WBDC is funded in part through a cooperative agreement with the U.S. Small Business Administration and the Illinois Department of Commerce & Economic Opportunity. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance\, please contact (312) 853-3477 ext. 100.
URL:https://www.wbdc.org/en/event/lunch-and-learn-google-analytics-four-for-non-techie-marketers/
CATEGORIES:Established Businesses
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DTSTART;VALUE=DATE:20240821
DTEND;VALUE=DATE:20240822
DTSTAMP:20261012T111838
CREATED:20240731T160708Z
LAST-MODIFIED:20240731T170454Z
UID:31785-1724198400-1724284799@www.wbdc.org
SUMMARY:APPLICATION DEADLINE | Top Shelf Services Business Cohort
DESCRIPTION:The Women’s Business Development Center (WBDC) is proud to present Top Shelf: Professional Services. This six-week program is sponsored by Walgreens\, a WBDC corporate partner. The program is designed to help established professional services businesses access procurement opportunities in the mass retail market. Participants will have the opportunity to pitch their services to a select group of corporate representatives who will provide valuable feedback. \nThe program is specifically targeted to businesses in the following professional service areas: \n\nTechnology (not staffing)\nTraining\nLegal\nMarketing (not promotional products)\nPublic Relations\nProperty i.e.\, Architects\, Engineers\nEnvironmental\n\nPROGRAM OVERVIEW\nUpon competition of the program\, participants will have successfully completed educational training from subject matter experts and hands-on learning opportunities in the following areas: \n\nIncrease contract wins in the retail industry\nGain insights from industry professionals\nLearn from your peers\nDevelop a proposal toolkit that includes:\n\nCapabilities Statement\nContent for proposals\nPitch Presentation Skills Training\nIntroductory Emails\nBusiness matchmaking follow-up\nPlus more…\n\n\n\nApplicant Requirements:\n\nBe an established professional services business owner interested in selling to retailers\nTwo or more years in business\nWBE Certified\nCommitted to attending 6 weeks of virtual learning via Zoom\nYou must be committed to 3 supplemental pitch training sessions via Zoom on October 3\,10\,17 from 5:30-7:00 PM Central Time\n\nLimited space is available. All applicants must make themselves available for a brief phone interview. \nThis program is open to all certified WBEs. \nWhen:\nFall 2024 Dates \nEvery Wednesday | September 18 – October 23\, 2024 \nTime \n9:00 am – 12:00 pm\, CST via Zoom \nWhere: Via Zoom \nApplication Deadline: Wednesday\, August 21\, 2024 \n  \nFor more information\, contact Cynthia Johnson | cjohnson@wbdc.org \n\n  \nWBDC CORPORATE SPONSOR\n \n 
URL:https://www.wbdc.org/en/event/application-deadline-top-shelf-services-business-cohort-3/
CATEGORIES:Established Businesses
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