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SUMMARY:Marketing is not Public Relations
DESCRIPTION:Join the Illinois SBDC at the WBDC and AMA Chicago Chapter for a dynamic Zoom session with Karolyn Raphael of Winger Marketing\, where we’ll break down the critical differences between marketing and public relations and discuss why confusing the two can hold your business back. In this practical talk tailored for women entrepreneurs\, you’ll learn how to clearly define your strategy\, allocate your resources wisely\, and use both marketing and PR effectively to grow your brand. Whether you’re just starting out or looking to sharpen your communications\, this session will equip you with clarity\, confidence\, and actionable insights. \nFeatured Speaker  \nKarolyn Raphael is the President & CEO of Winger Marketing. As the firm’s leader\, she is committed to delivering inspired PR and marketing results that advance your business goals.\n• Define and promote compelling and cohesive messages that amplify your business.\n• Prepare leaders for media interviews and public speaking.\n• Create opportunities for consistent and positive promotion.\n• Operate as a collaborative extension of your business. \n  \nPresented by the Illinois Small Business Development Center at the Women’s Business Development Center.
URL:https://www.wbdc.org/en/event/marketing-is-not-public-relations/
CATEGORIES:Established Businesses
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