{"id":30697,"date":"2024-03-19T17:02:41","date_gmt":"2024-03-19T22:02:41","guid":{"rendered":"https:\/\/www.wbdc.org\/?post_type=tribe_events&p=30697"},"modified":"2024-04-09T14:57:56","modified_gmt":"2024-04-09T19:57:56","slug":"grow-your-business-with-e-commerce","status":"publish","type":"tribe_events","link":"https:\/\/www.wbdc.org\/en\/event\/grow-your-business-with-e-commerce\/","title":{"rendered":"Grow Your Business with e-Commerce"},"content":{"rendered":"

Expand Your Business Potential with E-Commerce Know-How<\/strong><\/h3>\n

In today\u2019s business environment, it is necessary to have a good digital strategy and the necessary online skills to grow your business. Whether you are a business owner or a startup, participate in this virtual workshop to increase your knowledge of e-commerce strategies to help you grow by optimizing your accessibility, capturing new clients, and improving your brand. This is a 6-week course.<\/p>\n

Weekly Session Topics<\/b><\/h3>\n

Week 1 | Define Your E-Commerce Business Model<\/strong>
\nSpeakers:
\nMinerva Calatayud, Director of Entrepreneurial Business Program and Services, WBDC
\nKristen Gehrig, Associate Director, Entrepreneurial Business Program and Services, WBDC<\/p>\n

Week 2 | E-Commerce Platform Selection, Do’s\/Don\u2019t’s for Setting Up an Online store<\/strong>
\nSpeaker:
\nSarah Cervantes, Owner and Graphic Designer, Send Me A Dream<\/p>\n

Week 3 | Paid, Earned and Owned Media-Three Essential Elements to Marketing Success<\/strong>
\nSpeakers:
\nPatty Ross, Owner and Founder, California Wine Marketing, Golden State Marketing
\nBrandon Leibowitz, Owner and Founder, SEO Optimizers<\/p>\n

Week 4 | How to Start Selling in Amazon’s Store<\/strong>
\nSpeaker:
\nDiana Mungu, Program Manager of Small Business Partnerships & Education, Amazon<\/p>\n

Week 5 |<\/strong> Understand Your Analytics and Take Action | Understanding the Basics of Business Finance<\/strong>
\nSpeakers:
\nFrancisco Ramirez, Program Facilitator and Partner, Chimbly Consultants LLC
\nEmma Westfall, Associate Director of Access to Capital Program and Services, WBDC<\/p>\n

Week 6 | Overview of Key Elements to eCommerce Business Launch | Plan Presentations<\/span><\/strong>
\nSpeakers:
\nMinerva Calatayud, Director of Entrepreneurial Business Program and Services, WBDC
\nKristen Gehrig, Associate Director, Entrepreneurial Business Program and Services, WBDC<\/p>\n

Cohort Details<\/h3>\n

When:<\/strong><\/p>\n

Every Tuesday, May 14 \u2013 June 18, 2024<\/p>\n

12:00 pm to 2:00 pm, CST<\/p>\n

Where:<\/strong><\/p>\n

Virtual Zoom Sessions<\/p>\n

 <\/p>\n

\"\"<\/p>\n","protected":false},"excerpt":{"rendered":"

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