{"id":33923,"date":"2025-06-16T13:23:02","date_gmt":"2025-06-16T18:23:02","guid":{"rendered":"https:\/\/www.wbdc.org\/?post_type=tribe_events&#038;p=33923"},"modified":"2025-06-16T13:23:32","modified_gmt":"2025-06-16T18:23:32","slug":"marketing-is-not-public-relations","status":"publish","type":"tribe_events","link":"https:\/\/www.wbdc.org\/en\/event\/marketing-is-not-public-relations\/","title":{"rendered":"Marketing is not Public Relations"},"content":{"rendered":"<p>Join the Illinois SBDC at the WBDC and AMA Chicago Chapter for a dynamic Zoom session with Karolyn Raphael of Winger Marketing, where we\u2019ll break down the critical differences between marketing and public relations and discuss why confusing the two can hold your business back. In this practical talk tailored for women entrepreneurs, you\u2019ll learn how to clearly define your strategy, allocate your resources wisely, and use both marketing and PR effectively to grow your brand. Whether you\u2019re just starting out or looking to sharpen your communications, this session will equip you with clarity, confidence, and actionable insights.<\/p>\n<p><strong>Featured Speaker\u00a0<\/strong><\/p>\n<p>Karolyn Raphael is the President &amp; CEO of Winger Marketing. As the firm&#8217;s leader, she is committed to delivering inspired PR and marketing results that advance your business goals.<br \/>\n\u2022 Define and promote compelling and cohesive messages that amplify your business.<br \/>\n\u2022 Prepare leaders for media interviews and public speaking.<br \/>\n\u2022 Create opportunities for consistent and positive promotion.<br \/>\n\u2022 Operate as a collaborative extension of your business.<\/p>\n<p>&nbsp;<\/p>\n<p>Presented by the Illinois Small Business Development Center at the Women\u2019s Business Development Center.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-medium wp-image-27800\" src=\"https:\/\/www.wbdc.org\/wp-content\/uploads\/2023\/04\/SBDC-Logo-Final-300x181.png\" alt=\"\" width=\"300\" height=\"181\" srcset=\"https:\/\/www.wbdc.org\/wp-content\/uploads\/2023\/04\/SBDC-Logo-Final-300x181.png 300w, https:\/\/www.wbdc.org\/wp-content\/uploads\/2023\/04\/SBDC-Logo-Final-1024x617.png 1024w, https:\/\/www.wbdc.org\/wp-content\/uploads\/2023\/04\/SBDC-Logo-Final-768x463.png 768w, https:\/\/www.wbdc.org\/wp-content\/uploads\/2023\/04\/SBDC-Logo-Final.png 1200w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Join the Illinois SBDC at the WBDC and AMA Chicago Chapter for a dynamic Zoom session with Karolyn Raphael of Winger Marketing, where we\u2019ll break down the critical differences between&#8230;<\/p>\n","protected":false},"author":33,"featured_media":33247,"template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_price":"","_stock":"","_tribe_ticket_header":"","_tribe_default_ticket_provider":"","_tribe_ticket_capacity":"0","_ticket_start_date":"","_ticket_end_date":"","_tribe_ticket_show_description":"","_tribe_ticket_show_not_going":false,"_tribe_ticket_use_global_stock":"","_tribe_ticket_global_stock_level":"","_global_stock_mode":"","_global_stock_cap":"","_tribe_rsvp_for_event":"","_tribe_ticket_going_count":"","_tribe_ticket_not_going_count":"","_tribe_tickets_list":"[]","_tribe_ticket_has_attendee_info_fields":false,"_tribe_events_status":"","_tribe_events_status_reason":"","_tribe_events_is_hybrid":"","_tribe_events_is_virtual":"","_tribe_events_virtual_video_source":"","_tribe_events_virtual_embed_video":"","_tribe_events_virtual_linked_button_text":"","_tribe_events_virtual_linked_button":"","_tribe_events_virtual_show_embed_at":"","_tribe_events_virtual_show_embed_to":[],"_tribe_events_virtual_show_on_event":"","_tribe_events_virtual_show_on_views":"","_tribe_events_virtual_url":"","footnotes":"","_tec_slr_enabled":"","_tec_slr_layout":"","_links_to":"","_links_to_target":""},"tags":[],"tribe_events_cat":[92],"class_list":["post-33923","tribe_events","type-tribe_events","status-publish","has-post-thumbnail","hentry","tribe_events_cat-established-businesses","cat_established-businesses"],"acf":[],"aioseo_notices":[],"ticketed":false,"_links":{"self":[{"href":"https:\/\/www.wbdc.org\/en\/wp-json\/wp\/v2\/tribe_events\/33923","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.wbdc.org\/en\/wp-json\/wp\/v2\/tribe_events"}],"about":[{"href":"https:\/\/www.wbdc.org\/en\/wp-json\/wp\/v2\/types\/tribe_events"}],"author":[{"embeddable":true,"href":"https:\/\/www.wbdc.org\/en\/wp-json\/wp\/v2\/users\/33"}],"version-history":[{"count":2,"href":"https:\/\/www.wbdc.org\/en\/wp-json\/wp\/v2\/tribe_events\/33923\/revisions"}],"predecessor-version":[{"id":33926,"href":"https:\/\/www.wbdc.org\/en\/wp-json\/wp\/v2\/tribe_events\/33923\/revisions\/33926"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.wbdc.org\/en\/wp-json\/wp\/v2\/media\/33247"}],"wp:attachment":[{"href":"https:\/\/www.wbdc.org\/en\/wp-json\/wp\/v2\/media?parent=33923"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.wbdc.org\/en\/wp-json\/wp\/v2\/tags?post=33923"},{"taxonomy":"tribe_events_cat","embeddable":true,"href":"https:\/\/www.wbdc.org\/en\/wp-json\/wp\/v2\/tribe_events_cat?post=33923"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}