Welcome to our WBE Spotlight Series! Today, we’re thrilled to shine the spotlight on Rosemary Swierk, President of Direct Steel and Construction. Join us as we delve into Rosemary’s entrepreneurial journey and uncover the driving force behind her success in the Commercial Construction industry.
What inspired you to start your own business?
Decades ago, I noticed a dilapidated commercial building which had been on the market for a while and decided to make an offer. I rehabilitated the building, secured a tenant, and discovered construction could facilitate a work/life balance. As my experience grew, I was hired as a General Contractor for other owners, and so Direct Steel and Construction began.
What is a business milestone or achievement that you are most proud of?
Direct Steel and Construction is celebrating its 20-year anniversary. I am very proud of the Direct Steel team for growing and diversifying our client base year after year. Through certification as a WBE and WOSB, this includes federal government contracts set-aside for diverse contractors. The team has completed a series of multi-million-dollar public projects in recent years. In addition, we have successfully constructed new buildings, remodeled existing facilities, and built additions for private companies. Long-term relationships have been established with many clients throughout our two decades in business.
What challenges have you faced as a woman business owner, and how did you overcome them?
In every industry, there are unique challenges, but the journey of being a business owner is consistently fraught with obstacles. Reflecting on my upbringing, I recall moments when my older brothers would gather with friends for various sports activities. As teams were formed, my brothers, acting as captains, would select their team members. What struck me was their unwavering approach: they consistently chose me among the first picks. Upon expressing gratitude to them for this gesture years later, one of my brothers swiftly responded, “I didn’t choose you because you were my sister. I chose you because you could catch the ball.” The other echoed, “I didn’t select you because you are a girl. I chose you because you were fast.” Their rationale was clear: they picked me based on the value I brought to the team. This profound lesson has resonated with me throughout my lifetime. It underscores the importance of recognizing and appreciating individuals for their skills, abilities, and contributions, regardless of gender or personal relationships. It serves as a reminder that merit and capability should always be the guiding factors in decision-making, both on the field and in the world of business.
What advice would you give to aspiring women entrepreneurs?
- Educate Yourself: Continuously learn about your industry, business management, and entrepreneurship. Seek out resources, workshops, courses, and mentors to expand your knowledge and skills.
- Build a Support Network: Surround yourself with supportive individuals who believe in your goals and can offer guidance, encouragement, and assistance when needed. This network can include mentors, peers, advisors, and fellow entrepreneurs.
- Stay Focused on Your Goals: Set clear goals for your business and stay focused on achieving them. Break down larger objectives into smaller, manageable tasks, and track your progress regularly.
- Be Flexible and Adaptive: Remain open to new ideas, feedback, and opportunities. Be willing to pivot your business strategies as needed to respond to changing market conditions or customer needs.
Direct Steel and Construction
With two decades of excellence in commercial construction, Direct Steel and Construction stands as a premier General Contractor and Construction Manager. Operating nationwide from their Illinois headquarters, they specialize in diverse commercial projects including restaurants, retail spaces, offices, warehouses, and institutional facilities. Their comprehensive portfolio spans both private and public sectors, delivering exceptional results in industrial, religious, educational, and recreational construction.
Remain open to new ideas, feedback, and opportunities. Be willing to pivot…