The WBDC Turns 40. Explore 40 Years of Impact

Tina Swain

Director and Lead Consultant, Swain Therapy & Counseling

Welcome to our WBE Spotlight Series! Today, we’re thrilled to shine the spotlight on Tina Swain, Director and Lead Consultant of Swain Therapy & Counseling, LLC. Join us as we delve into Tina’s entrepreneurial journey and uncover the driving force behind her success in the healthcare and consulting industry.

What inspired you to start your own business?

Having my own business was always a thought in the background, but when the tragedy of 911 occurred and which resulted in my being laid off from my job, that afforded me the opportune time to start my business.

What is a business milestone or achievement that you are most proud of?

Being able to help SO many Illinois families to understand and flourish with their differently diagnosed children. Traveling abroad to attend and speak at Women’s Conferences highlighting the importance of mental health / emotional wellness. Helping individuals to organize and strategize their lives so as not to be overwhelmed and become more productive.

What challenges have you faced as a woman business owner, and how did you overcome them?

Actually, I’m still working on that. I don’t think the challenge is that I’m a woman business owner, but perhaps more lack of exposure. It has been difficult to gain clients for the consulting aspect of my business. My desire is to marry the benefits of mental health / emotional wellness and the positive impact on companies and their employees. I’ve done presentations on Emotional Intelligence in the Workplace, posts about it on social media, and have contacted small to medium sized companies to tell them about this very important, and money saving, service.

What advice would you give to aspiring women entrepreneurs?

If it is a true desire, stick with it, you owe it to yourself to see the dream through. It may not be easy, but it will definitely be worth it. You’ll enjoy having that sense of accomplishment and being able to say, “I did it!”

About Swain Therapy & Counseling, LLC

Swain Therapy & Counseling, LLC is a hybrid healthcare and consulting firm offering a comprehensive suite of services. Founded in 2001, the company underwent a strategic shift in 2023, expanding its offerings beyond mental health counseling. Today, Swain provides life and executive coaching, professional development programs, and diverse business consulting solutions. Their unique approach blends therapeutic expertise with business acumen to support individuals and organizations in achieving their goals. With over two decades of experience, Swain Therapy & Counseling delivers personalized, holistic services tailored to its clients’ needs.

If it is a true desire, stick with it, you owe it to yourself to see the dream through.