SAVE THE DATE | WBDC 2024 Midwest Business Conference 9.12.24

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Lunch and Learn: Four Steps to Validate Customer Demand

March 23, 2023 @ 12:00 pm - 12:30 pm

The number one reason for startup failure is the lack of market need. In other words, no one is interested in buying your product or service. Therefore, before you start your business, it’s essential that you make sure that customers are interested in buying your product. Taking these steps will save you weeks (or possibly even months) of lost time, and potentially save you hundreds of dollars. During this webinar, we’ll show you how you can make sure your customers are interested in your product before you spend too much time and money building your business. Presented by the Illinois Small Business Development Center at the Women’s Business Development Center.



Client Intake Form  If you have not done so in the past 12 months, you must fill out this form prior to participating in the webinar.


Contact | Maura Mitchell |


The Illinois SBDC at WBDC is funded in part through a cooperative agreement with the U.S. Small Business Administration and the Illinois Department of Commerce and Economic Opportunity. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance, please contact (312) 853-3477 ext. 100.


March 23, 2023
12:00 pm - 12:30 pm
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